senior editor, video audience development, McClatchy Video Lab, Washington, D.C.
Question: How might newsrooms improve coverage by using technology to better understand audience needs and measure how they are serving these needs?
Julie Ann McKellogg is an Emmy-award winning video journalist who has covered everything from the first democratic elections in Tunisia to the world of dating for octogenarians. She is senior editor for McClatchy’s award-winning Video Lab, where she helped launch and build a national video network to serve and connect the company’s 29 newsrooms. She previously worked at The Washington Post, where she supported the launch of a social media-based online show, and developed a video brand built around the newspaper’s storied Reliable Source column. While there, she was also a member of a two-time Edward R. Murrow award-winning team and she won an Emmy for her interactive video series on a concierge of a five-star D.C. hotel. McKellogg began her career as the Charles Kuralt Fellow in International Broadcasting at Voice of America. She earned a bachelor’s degree in journalism from the University of North Carolina at Chapel Hill, where she serves on the alumni board for the School of Media and Journalism.
Posts by Julie Ann
It’s a sign of something worthy of listening and learning. (3 minute read)
Read @jmckellogg on Medium.