Yvonne Leow immersed herself in startup culture at Stanford. During her fellowship, she learned about the business of digital marketplaces, managing growing ventures, entrepreneurship for women, civic programming and the fundamentals of improv. By challenging herself both mentally and physically (she finished her first triathlon in May), Leow is excited to bring new ideas to journalism.
Q: How can we create and deliver stories that are native to messaging platforms?
A: Over-the-top messaging apps are increasingly becoming the Internet for millions of people around the world. It’s time for journalists to produce content specifically for the platform.
Posts by Yvonne
I interviewed dozens of historians, archivists, librarians, journalists and executives, who care about preserving the news, but no one has it quite figured out.
It’s not enough to know how to tell a story; you have to know how to sell one, too. – James Buckhouse, director of content, Sequoia Capital.
Yvonne Leow never imagined she would become a video journalist. Growing up, she devoured books and loved to write, but never knew how to tell stories, let alone with a video camera. But that changed when she joined the Daily Bruin at the University of California, Los Angeles. In a few years, her curiosity for online video turned into an honest profession. After graduation she joined The Associated Press and became its first western regional video producer. Based in Phoenix, she helped coordinate breaking news and enterprise video stories for 13 states, including the 2011 shooting of U.S. Rep. Gabrielle Giffords. But the journalism industry was evolving, and by 2012, Leow felt ready for a change too. She left the AP and eventually joined Digital First Media’s Project Thunderdome, a news startup designed to produce national stories for 75 local newspapers across the country. As DFM’s director of video, she led a team that helped produce long-form, multimedia projects on wide range of subjects. Project Thunderdome was disbanded in Spring 2014, but Yvonne’s commitment to re-imagining journalism remains.
Information on this page is from the fellowship year.